We came into existence under the name Organizzazione Produttori Ortofrutticoli VENETO (OPO - Fruit & vegetable growers’ organisation from the Veneto area) in the year 2001. This venture was the joint effort of two long-standing co-operatives from the towns of Zero Branco (Treviso) and Sottomarina di Chioggia (Venice) who had been working on both the Italian and foreign markets since the 60s. Since then a lot of water has gone under the bridge and now many other co-operatives have joined forces with us. We have a membership of 400 direct single members and 100 indirect members.

The two founding co-operatives (Associazione Ortofrutticoltori Marca Trevigiana S. Bovo from the town of S. Alberto di Zero Branco and
Cooperativa Ortolani Sottomarina from the town of Sottomarina di Chioggia) have been joined by other farming entities, such as:

• the La Nuova di Sottomarina Co-operative from Sottomarina di Chioggia (Venice)
• the Consorzio Freschissimi - Campagna Lupia (Venice)
• the Co-operative Terre Euganee from Pernumia (Padua)

With sales in excess of about 50 million euros, we are present in North-Eastern and Central Italy and we deal with the most important mass-market retailer chains around. Growing and trading high-end produce from regions all over Italy, we are a way-post for anyone involved in high-end produce not only nationwide but also in Europe.

In 2008 OPO VENETO was a lead partner and major promoter in setting up the Growers’Association & Consortium - VENETO Ortofrutta soc. Cons. r.l., formerly known as the AOP del Veneto.
By bringing together Growers’ Organisations from all over the Veneto areas, the Association manages to obtain economies of scale, increasing the business capacity and overall efficiency of its single members and making it easier for them to tackle what has now become a world market.
The OP members are able to contend with competition on the market by acting as an organised group, both on a regional and European level. This gives the products added worth and enables suppliers to pool services and logistics which makes enormous sense for both local farmers and customers.

The members of the AOP VENETO ORTOFRUTTA are the Growers’ Organisations:

- OP Cop di San Giovanni Lupatoto (Verona) - www.opconsorziopadano.it
- OPO VENETO di Zero Branco (Treviso) - www.ortoveneto.it

WE WELCOME NEW MEMBERS